In the story, CinemaBarco solutions – Barco Escape, Lobby Domination, and Flagship Laser projection – are prominently featured while Hoddick describes the evolution of cinema into a uniquely integrated storytelling experience, from the lobby to the auditorium: “As the cinema is getting closer and closer to a theme park experience that you can’t get at home, the technology will continue to evolve.”

Regal L.A. LIVE: A Barco Innovation Center, owned by AEG, has always featured the latest and greatest technologies in cinema since opening in 2009. The two have worked diligently to be the first in the market to deliver the very best experiences to customers, recently transforming the original cinema into a one-of-a-kind creative hub for all of Barco’s cutting-edge cinema technologies:

• Barco Lobby Experience: captivates moviegoers with a cinematic experience from the moment they step through the doors using light, sound and interactive content using digital displays and lighting.

• Barco Laser Projection: Two Barco Flagship Laser projectors deliver game-changing image quality with unprecedented brightness levels, increased contrast ratio, and vivid colors in the premium auditoriums. Augmented with Barco Laser Phosphor projectors, Regal L.A. LIVE has become the first all-laser multiplex on the U.S. West Coast.

• Barco Escape: This three-screen, panoramic movie format offers the ultimate immersive cinema experience. This unique design lets moviegoers discover more of the story during the most epic and visually stunning moments of the films.

• Immersive Sound: Multiple auditoriums now include the most advanced immersive sound  technology from Barco and Auro technologies, allowing the moviegoer to feel completely surrounded by the most natural and life-like auditory experience possible.